8bit is Your Technology Partner for Launching New Products and Services

We help entrepreneurs turn their ideas into real products, without the hassle of hiring full-time staff or expensive agencies. If you're not tech-savvy, that’s okay. We guide you through the entire process and make it simple and approachable.

About

With over 25 years of experience in software and product development, we specialize in helping businesses and first-time entrepreneurs build successful SaaS applications.

We keep our client list small to stay focused and hands-on. You get senior-level expertise without the overhead of big agencies or the need for full-time hires. We deliver practical, tailored solutions to help you launch and grow with confidence.

Roles

  • Hiring a full-time CTO can be expensive and unnecessary in the early stages of a business. As a Fractional CTO, I join your team part-time to provide senior-level technology leadership without the full-time cost. I help guide engineering teams, contribute to strategic discussions, and ensure your tech decisions align with your business goals.

    How We Help:

    • Provide hands-on guidance to your engineering team

    • Advise on tech stack, infrastructure, and product scalability

    • Join key leadership meetings to align technology with strategy

    • Help you avoid costly mistakes by making smart, scalable decisions early

  • Building the right product takes more than just writing specs. It requires a clear vision, deep customer insight, and strong collaboration. As a Fractional CPO, I work part time with your team to lead product strategy, prioritize features, and align efforts across design, engineering, and business, all without the cost of a full-time executive.

    How We Help:

    • Define and refine your product vision and roadmap

    • Align business goals with user needs through clear prioritization

    • Guide cross-functional teams on execution and iteration

    • Bring structure and strategy to early-stage or growing product teams

Where We Can Help

  • Many entrepreneurs spend time and money building a product without knowing if people actually want it. We help you avoid that risk by testing your idea early. We'll work with you to understand your customers, the competition, and what makes your idea unique, all before you build anything.

    How We Help:

    • Research your target customers to understand their needs

    • Analyze competitors and find gaps in the market

    • Validate your idea through surveys, interviews, and testing

    • Provide clear recommendations on whether and how to move forward

  • Launching a new product can feel overwhelming, especially when you're unsure how to begin. We simplify this process by helping you define exactly what to build and why, creating a clear roadmap so you avoid unnecessary expenses and stay focused on what really matters.

    How We Help:

    • Create wireframes and storyboards to visualize your product

    • Research and prioritize features based on customer needs and business goals

    • Develop a straightforward, step-by-step action plan

    • Help find, interview, and vet the right people or partners to build your product

    • Provide ongoing guidance to keep your project on track and aligned with your vision

  • Technology can be complex, especially without the right guidance. We serve as your trusted partner, helping you select the most effective tools and ensuring your product is built on a strong, reliable foundation. Our approach is straightforward and transparent, providing clear explanations and honest recommendations so you can make informed decisions with confidence.

    How We Help:

    • Recommend the best tools, software, and platforms for your product

    • Set up the systems you need to run your business smoothly

    • Help you avoid costly mistakes and tech that doesn’t scale

    • Act as your on-call tech partner for questions and advice

  • Get expert, unbiased feedback on your website or application with 8bit’s personalized review service. In this 1-hour Zoom session, we’ll explore your product live, provide clear, actionable insights, and answer all your questions. You'll see us interact with your app or site in real time, spotting exactly where users may get stuck and where things are working well.

    • Uncover User Experience Issues
      Identify friction points and usability problems before your customers do.

    • Test Key Features Live
      Watch us interact with your product and get immediate feedback on what works—and what doesn’t.

    • Get Clear, Actionable Recommendations
      Receive honest, expert advice to improve design, functionality, and user experience.

    • Ask Questions and Get Answers
      Use the session to clarify priorities, features, and next steps with expert guidance

  • A great product needs a smart launch plan. We help you figure out how to introduce your product to the world, get your first customers, and set yourself up for success. Whether it’s your first launch or you need a fresh strategy, we’ll make sure you have a clear plan.

    How We Help:

    • Develop a step-by-step launch plan tailored to your business

    • Identify the best channels to find and attract early customers

    • Set up tools to collect feedback and track results

    • Plan for future growth after your launch

  • AI is transforming how businesses operate, but knowing where to start can be tough. We help you explore how AI can streamline your workflows, cut costs, and boost efficiency without overwhelming your team or budget. Whether you're just getting started or looking to expand your use of AI, we’ll help you find practical, high-impact opportunities.

    How We Help:

    • Identify areas in your business where AI can improve speed, accuracy, or output

    • Recommend tools and technologies tailored to your goals and budget

    • Create a step-by-step plan for testing and integrating AI into your workflow

    • Provide training and ongoing support to help your team adapt and thrive

ReelRentals

“We came to 8bit with just a rough concept. They helped us understand the market, designed a user-friendly platform, and delivered a scalable product ready for growth.”

A Few of Our Most Recent Clients

  • UserArc

    UserArc moved quickly from concept to market after 8bit provided competitor research, crafted a clear product strategy, and handled initial development. Hands-on support and strategic guidance enabled them to launch efficiently and stand out in a competitive space.

  • ReelRentals

    ReelRentals quickly turned their idea into a fully functional product after 8bit created a solid technical foundation and developed a targeted social media strategy to attract early users. By balancing strategic planning with hands-on development, the team ensured a smooth, successful launch.

  • Find the Idol

    Find the Idol grew from a basic concept into a scalable, user-friendly SaaS platform through 8bit’s leadership in product development. The team redesigned the original app, implemented a scalable architecture, and offered strategic guidance to support future growth.

  • Varcode

    Varcode strengthened its technology strategy with 8bit providing technical due diligence, fractional CTO leadership, and support in recruiting top-tier talent. This guidance played a key role in aligning their tech initiatives with business objectives and fueling their growth.

  • Firethorn Analytics

    Firethorn Analytics gained clarity on the viability of new service offerings thanks to 8bit’s in-depth market research and competitor analysis. The team delivered clear insights and actionable recommendations that allowed Firethorn to make informed, confident decisions.

  • DBD Adventure

    DBD Adventure successfully launched their new social media website and brand after 8bit helped select simple, user-friendly tools and provided hands-on support through launch. The team also trained DBD to manage their platform independently, giving them full control and confidence moving forward.

Build Smarter, Launch Faster: Get Our FREE Product Strategy Guide

Get instant access to our online Product Strategy guide. This clear, step-by-step process helps you build products people actually want. Learn how to test ideas early, start small, and improve quickly to reach product-market fit without wasting time or money. Enter your email below to unlock the guide and start building smarter today.

Robb Kittel
Product & Technology Consultant

About 8bit

We bring over 25 years of experience in software development, product leadership, and marketing. We’ve led teams, built products from concept to scale, and helped businesses increase revenue, streamline processes, and grow their customer base.

Our approach is hands-on and personal. We don't offer generic advice. Instead, we provide practical solutions and dedicated support tailored to your business needs.